Firsthand Highland Event Experience

Highland Brewing Event Center Wedding DJ & Live Music

Highland Brewing Event Center wedding DJ planning starts with the venue’s multi-level event flow. This guide combines a real rooftop-to-Event-Center wedding, a verified client review and Highland’s current published venue details.

Hora Loca at a Highland Brewing Event Center wedding
RooftopCeremony + Cocktail Hour
2 LevelsSeparate Sound Coverage
Hora LocaMulticultural Dance Energy
DJ + LiveTrumpet Cocktail Feature
Sandra and Jacob celebrating their wedding with guests at Highland Brewing
Real Highland Brewing wedding · April 30, 2017

Sandra + Jacob

A Rooftop Ceremony. A Full Dance Floor Downstairs.

Sandra and Jacob’s celebration is the clearest example of why venue-specific planning matters at Highland. Their ceremony and cocktail hour were scheduled on the Rooftop, while dinner, introductions and dancing took place inside the Event Center on the lower level.

DJ P-LO personally handled the entertainment plan. A smaller satellite system covered the ceremony and cocktail hour upstairs, while the reception system was prepared inside. That approach kept music moving while guests changed floors and protected the reception timeline from a rushed equipment transfer.

  • Pre-ceremony music, processional cues and rooftop ceremony sound
  • Rooftop cocktail music with a live trumpet feature
  • Bilingual and multicultural introductions, dinner and dance programming
  • A planned 30-minute Hora Loca with props, balloons and a full-floor finale

The Verified Event Flow

How The Day Moved

The wedding record shows a deliberate transition through the property. These times describe Sandra and Jacob’s 2017 event—not a promise about today’s venue access—and demonstrate the kind of coordination a multi-level Highland celebration can require.

2:30 PM

DJ Arrival

Patrick arrived well before guests so rooftop and reception coverage could be prepared and checked.

4:00 PM

Rooftop Ceremony

Guest arrival music, processional cues and vows were supported outside on the upper level.

5:30 PM

Move To Dinner

Guests transitioned downstairs for introductions, the first dance, blessing, dinner and toasts.

8:00 PM

Crazy Hour

Props, balloons and high-energy Latin and crossover favorites brought everyone to the dance floor.

“
Our wedding was a BLAST!! All of our guests said that they’ve never had so much fun in a wedding.
Sandra · Five-star review received through The Knot

Working The Space

What A Highland Brewing Event Center Wedding DJ Should Plan For

A Highland Brewing Event Center wedding DJ plan should follow the actual spaces, schedule and guest movement. These notes combine firsthand experience at the venue with Highland’s current official description of the Event Center and Rooftop.

01

Two Spaces Can Mean Two Systems

When a ceremony or cocktail hour is on the Rooftop and the reception is downstairs, separate or satellite audio can prevent silence and equipment shuffling during the guest transition.

02

Build The Transition Into The Timeline

Sandra and Jacob’s guests moved from rooftop cocktail hour to lower-level dinner at 5:30. The MC plan, background music and wedding-party staging all had to support that movement.

03

Confirm Load-In With The Current Team

Highland currently lists an elevator and a professional AV-equipped stage, but access windows, loading routes, power, house-system inputs and equipment rules should be reconfirmed for every event.

04

Protect The Rooftop Plan

The official venue positions the Rooftop for spring, summer and fall ceremonies. Ask where the ceremony will move if weather changes and how that decision affects sound, musicians and start time.

Current Official Venue Profile

Inside Highland’s Event Center + Rooftop

Highland describes the Event Center as an industrial-chic, tri-level Asheville wedding venue with soaring ceilings, expansive windows, live-edge wood bar tops, an elevator and a stage with professional audio-visual capabilities.

200Published seated reception capacity
250Published standing or partially seated reception capacity
200Published wedding ceremony capacity
70–250Guest range Highland currently describes as ideal

Venue capacities, included features and operating policies can change. Confirm the current layout, season, availability and requirements directly with Highland Brewing before contracting entertainment or production.

Venue-Specific Questions

Highland Planning Notes

These questions are intentionally about Highland’s actual spaces—not general wedding DJ FAQs that belong elsewhere on the site.

Do we need separate sound on the Rooftop and in the Event Center?

It depends on your exact schedule. For Sandra and Jacob’s ceremony and cocktail hour upstairs with reception downstairs, a smaller satellite setup supported the Rooftop while the reception system remained ready inside. Your Highland Brewing Event Center wedding DJ should confirm the current access plan and design coverage around the spaces you reserve.

Can guests move directly from a rooftop ceremony into a downstairs reception?

That flow was used successfully for the 2017 wedding documented here. Highland now describes the Event Center as a tri-level venue with an elevator. Build enough transition time into the current plan and confirm how the venue team wants guests, wedding party and vendors to move.

Can the DJ use Highland’s stage and existing AV?

Highland currently advertises a stage with professional audio-visual capabilities. Availability, inputs, staffing and permission to integrate outside DJ equipment are event-specific, so those details should be confirmed before the production plan is finalized.

What happens to rooftop entertainment if weather changes?

Highland currently identifies the Rooftop as a spring, summer and fall option and notes an Event Center ceremony setting for winter weddings. Ask the venue for the contracted weather backup, decision deadline and alternate setup location so ceremony sound and live musicians can pivot cleanly.

Verified Wedding Connections

Vendor Credits From The Real Event

Credits below come from the event timeline and the vendors’ current official websites. Firefly Event Company coordinated the 2017 wedding; its former website is not linked because an active official site could not be verified.

More Firsthand Highland Experience

Real Wedding Stories From Highland

These original stories contain more photos, music details and live-event context. This venue guide organizes the practical information; the stories preserve the celebrations themselves.

Asheville Wedding Entertainment

Planning A Highland Celebration? Let’s Build It Around The Space.

Tell me whether you’re using the Rooftop, Event Center, Barrel Room or a combination. I’ll help you plan the entertainment around the current venue rules, guest movement, ceremony audio and the energy you want on the dance floor.

DJ P-LO is an independent entertainment provider and is not affiliated with or endorsed by Highland Brewing Company. Venue details were checked against Highland’s official website and should be reconfirmed for your event date.